5 Best AI Engine Visibility Tracking Software Tools (Reviewed)

Everyone's talking about AI engine optimization. How do you get ChatGPT and Google AI Mode to recommend your brand?

The first step is measuring your visibility. If you don't know where you stand, you can't improve it.

We reviewed the five most popular AI engine visibility tracking tools, compared them on features, pricing, and real Reddit sentiment, and identified which tool fits which use case.

1. Qvery: AI Agents That Do The Work For You

Key Features:

• AI Engine Researcher runs daily across ChatGPT and Google AI Mode in 200+ countries

• Qvery Assistant: a built-in AI command center that lets you explore data, generate reports, and run complex workflows with simple prompts

• Fully automated onboarding: input your product, get visibility data in 30 minutes. No manual query uploads

• Templates and shortcuts for common workflows like content gap analysis, citation tracking, and competitor benchmarking

Pricing:

• Lite: EUR 99/mo (1 brand, 50 queries, daily runs)

• Business: EUR 199/mo (unlimited brands, 100 queries, Slack support)

• Enterprise: Custom (unlimited brands, 500+ queries)

• Free trial available on Lite and Business plans

Reddit Score: 97% Positive (very positive). What redditors say:

• "I use a tool called Qvery, it helps me see content visibility which gives me a great direction of what genuinely ranks and what doesn't" (r/SEO_LLM)

• "I use a tool (Qvery) that helps me see if my content is AI optimised" (r/DigitalMarketing)

• Zero negative mentions across all threads

Yes, this is our product. Yes, we're biased. But here's why we believe Qvery stands apart from every other tool on this list: we're not building a dashboard, we're building proactive AI agents.

Every other tool in the AI visibility space follows the same formula: connect to AI engines, collect responses, display them in charts, and leave you to figure out what to do next.

Qvery takes a fundamentally different approach. The Qvery Assistant is a full AI command center where you can explore your visibility data, ask complex questions in natural language, and launch powerful workflows with a single prompt.

Need a content gap analysis across your top 50 queries? One prompt. Need an llms.txt file generated from your existing content? One prompt. Need a sentiment breakdown of how ChatGPT talks about your brand versus competitors? One prompt.

This makes Qvery a great fit for non-technical marketers who want results without learning a complex interface. Everything from onboarding to query generation is fully automated.

But it's also powerful for experienced practitioners who want to push the system to its limits using the Assistant's templates, shortcuts, and multi-step workflows.

The vision is distinct: tools track, agents work. We don't just measure your AI engine visibility. We help you grow it.

2. Profound: Best for Enterprise Marketing Teams

Key Features:

• Tracks brand visibility across 10+ AI engines including ChatGPT, Perplexity, Claude, Gemini, Copilot, DeepSeek, Grok, and Google AI Mode

• Prompt Volumes database with 200M+ real user prompts showing what people ask AI engines

• Query Fanouts: reveals how AI engines transform user prompts into multiple search queries behind the scenes

• Agent Analytics: server-log integrations (Vercel, Cloudflare, Fastly) showing which AI crawlers visit your site

• Content creation agents and optimization workflows

Pricing:

• Limited free tier available

• Lite: from $499/mo

• Agency Growth: $1,499/mo (10 pitch workspaces)

• Enterprise: Custom pricing

• SOC 2 Type II and HIPAA compliant

Reddit Score: 78% Positive. What redditors say:

• "Profound is extremely complete and powerful (enterprise target)" (r/SEO_tools_reviews)

• "More enterprise/benchmarking" focused (r/SEO_tools_reviews)

• Main feedback: great depth, but pricing puts it out of reach for smaller teams

Profound is the market leader in this space, and for good reason. If you're running AI visibility for a Fortune 500 brand, this is the tool your compliance team will approve. They've got HIPAA certification (the only AEO tool with it), SOC 2 Type II, and the broadest engine coverage of any tool I've tested.

Their Prompt Volumes feature is genuinely impressive.

Instead of guessing which queries to track, you can search a database of 200M+ real prompts to see what people are asking AI engines in your category. It's like having a search console for AI search (except it costs more than most people's rent).

Profound is also building toward agents with their content creation workflows and deep system integrations. For enterprise teams with enterprise budgets, Profound is a safe, powerful choice.

3. Peec AI: Best for Flexible, Research-Driven Teams

Key Features:

• Multi-model tracking across ChatGPT, Perplexity, Claude, Gemini, Meta Llama, and DeepSeek

• Flexible query frequency: choose between daily or monthly tracking runs

• Competitor benchmarking with per-model visibility scores

Pricing:

• Starter: EUR 85/mo (50 prompts, 3 models, 1 project)

• Pro: EUR 205/mo (150 prompts, 3 models, 2 projects)

• Advanced: EUR 425/mo (350 prompts, 3 models, 5 projects, GSC/GA integrations)

• Enterprise: Custom (all models, unlimited projects, API, SSO)

• Additional models available as add-ons (EUR 30-140/mo per model)

Reddit Score: 74% Positive. What redditors say:

• "Peec is great for content ideas" and "more strategy/research-focused" (r/SEO_tools_reviews)

• "Peec is easier to use and already has Looker integration" (r/SEO)

• Peec's co-founder Malte is active on Reddit answering questions, which is a good sign for support (r/SEO)

Peec is the tool that researchers and strategists tend to gravitate toward. Where other platforms focus on monitoring and dashboards, Peec leans into helping you understand why you appear (or don't appear) in AI responses across different models.

The flexible pricing model is a genuine differentiator.

You can choose whether to run your queries daily or monthly, and you can add specific LLM models as separate add-ons rather than paying for coverage you don't need. For smaller teams watching their budget, this means you can start with ChatGPT tracking and expand to Claude or Gemini as your program matures.

Peec also tracks LLM platforms directly (not just AI search interfaces), which gives you a different lens on visibility. If you care about how Claude or Meta Llama specifically talk about your brand, Peec covers that.

4. Otterly: Best for Getting Started Quickly

Key Features:

• Monitors ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot

• GEO Audit tool analyzing 25+ on-page factors for AI engine readiness

• Free basic GEO tools suite: AI prompt research, query fan-out, content check, AI crawler simulation

• Google Looker Studio connector for custom reporting

Pricing:

• Lite: $29/mo (15 prompts, 4 AI platforms, 1 workspace)

• Standard: $189/mo (100 prompts, unlimited workspaces, Looker Studio)

• Premium: $489/mo (400 prompts, 10,000 GEO URL audits/mo)

• 14-day free trial, no credit card required

Reddit Score: 82% Positive. What redditors say:

• "We ran Otterly for a few months and the mention tracking was genuinely solid" (r/LLM)

• "Pretty clear and easy to use, definitely more structured than just screenshotting results" (r/SEO_tools_reviews)

• Users consistently praise simplicity and low barrier to entry

If you're a solo founder, a small marketing team, or someone who just wants to see whether AI engines mention your brand without committing to a platform, Otterly is where you might start. At $29/mo for the entry plan, the barrier is essentially zero.

You can set up tracking in under 10 minutes and start seeing results the same day.

They also offer a suite of free GEO tools that are genuinely useful even if you never subscribe: AI prompt research, query fan-out analysis, content checks, and AI crawler simulation. For a tool this simple, they've packed a surprising amount into the free tier.

5. Ahrefs Brand Radar: Best for SEO Teams Already Using Ahrefs

Key Features:

• Tracks 6 AI indexes: ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, and Copilot

• Database of 239M+ real user prompts, no seed list required, enter your brand and see where you appear

• AI Share of Voice, mentions, citations, and impressions metrics

• YouTube, TikTok, and Reddit mention tracking (beta)

• Full access to Ahrefs' broader SEO suite: Site Explorer, Keywords Explorer, Site Audit, and more

Pricing:

• Requires Ahrefs base subscription: $129/mo (Lite) to $449/mo (Advanced)

• Brand Radar add-on: $199/mo per AI index, or $699/mo for all 6 indexes

• Minimum total cost for full AI tracking: ~$828/mo

Reddit Score: 76% Positive. What redditors say:

• "It's good to see people finally treating AI search visibility as something you can measure" (r/SEO_LLM)

• "Ahrefs + SE Ranking for backlink health + AI mentions" is a common stack (r/SEO_LLM)

• Some users flag accuracy issues with mention detection (r/LLM)

Ahrefs needs no introduction. They've built one of the most respected SEO platforms in the world, and their entry into AI visibility tracking brings all of that credibility with it.

Brand Radar gives you access to the largest prompt database in the market at 239M+ real user prompts.

You don't need to guess which queries to track. Type your brand name and see everywhere you appear across six AI engines.

The real advantage of Ahrefs is the ecosystem. When you subscribe to Brand Radar, you're not just getting AI visibility tracking. You're getting Site Explorer, Keywords Explorer, Content Explorer, Site Audit, and every other tool Ahrefs has built over the past decade.

If your team uses Ahrefs for traditional search, adding Brand Radar is a natural extension rather than another platform to manage. Trying to replicate that breadth with standalone tools would be like furnishing a house one IKEA trip at a time when you could just move into one that's already decorated.

AI visibility is not Ahrefs' primary focus, and they'd probably be the first to tell you that. But the foundation they've built makes Brand Radar a serious contender for SEO teams who want to add AI tracking without overhauling their entire stack.

The best AI visibility tool is the one your team will use every week. A $29/mo tool that gets checked daily beats a $1,500/mo platform that gets checked quarterly.

Every tool on this list is building something real in a space that barely existed two years ago. The right one for you depends on three things: your team size, your budget, and whether you want a tool that shows you data or an agent that does the work. Pick one, set it up, and start tracking. The longer you wait, the more invisible your brand becomes in AI search.